Motorola KRZR TVC

Fear not – the thumbs up for this Motorola ad is not for the product or the ad itself. Instead, it’s for the ad company’s choice of song. Anyone who has ever experienced the awesomeness that is Grand Rapids, MI’s indie band, The Icicles, is revelling in the double-awesomeness of their Sugar Sweet being chosen to back a big ad campaign. I found out about the ad when my sis called me in a happy tizzy this morning. Nice to see good things happen to a great little band.

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