BIC learns what will happen if you market a simple object (in this case, a ballpoint pen) with a ridiculously sexist campaign (in this case, a ballpoint pen for her”).
Doesn’t work very well
I tried these on a whim, and I have to say I wasn’t very impressed. The applicator mechanism is far too fiddly, and the plastic tampon inside far too thin (not to mention uncomfortable and non-absorbant) – I’m sure there must be a knack to using them, but I couldn’t find it. They also stained my knickers blue for some reason. I really wanted to like these, but it’s back to pads for me.
via Amazon.co.uk: Customer Reviews: BIC For Her Medium Ballpoint Pen (Box of 12) – Black.