Category Archives: marketing

CAMBLR: Marketing Genius A list of Star Wars terms that rarely – or never – get named in the dialogue. The fact that I (and probably a fair number of you, too) can recognise them all shows the power of Lucas’ toy marketing, ’cause the boxes were all labelled!

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(Untitled);_ylt=ApE4aENoYMVTNf9j6PZSMXAE1vAI Yesterday, The Pyramids

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Kidsbeer proves hit suds for minors | The Japan Times Online A Japanese company is marketing a non-alcoholic beer for kids, using the incredibly depressing tagline: “Even kids cannot stand life unless they have a drink.”

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